Deltagency
Growth Intelligence
Growth Leak Scorecard

AI Startup Growth Leak Scorecard

Score your growth system in 60 seconds. Rate 10 dimensions across GTM, attribution, AI automation, and spend fit.

1Not in place2Ad hoc3Partially working4Mostly working5Strong / scalable

ICP & Positioning

Fractional CMO / Growth

Can buyers quickly understand who you serve, what pain you solve, and why you're different?

WeakStrong
3/5

Demand-Gen Focus

Fractional CMO / Growth

Are your channels matched to your buyer, stage, ACV, and sales cycle?

WeakStrong
3/5

Sales–Marketing Handoff

Fractional CMO / Growth

Can leads, signups, and meetings move cleanly into qualified pipeline?

WeakStrong
3/5

Full-Funnel Tracking

Attribution & Instrumentation

Can you track visitor → lead/signup → meeting → opportunity → revenue?

WeakStrong
3/5

Product-to-Revenue Attribution

Attribution & Instrumentation

Can you connect product usage to pipeline and revenue?

WeakStrong
3/5

Board-Ready Reporting

Attribution & Instrumentation

Can leadership explain what changed, why, and what to do next?

WeakStrong
3/5

Content & AI Discovery

AI Agents for Marketing

Can buyers find and trust you across search, social, and AI-assisted research?

WeakStrong
3/5

AI Reporting & Analytics

AI Agents for Marketing

Can AI surface funnel, campaign, and pipeline insights without manual digging?

WeakStrong
3/5

Campaign-Ops Automation

AI Agents for Marketing

Can you launch, QA, track, and improve campaigns without repetitive manual work?

WeakStrong
3/5

Growth Stack & Spend Fit

Cross-pillar foundation

Are tools, agencies, vendors, and growth spend right-sized for your stage?

Oversized / prematureRight-sized / ROI-aware
3/5

Each dimension is rated from 1–5. Your final score is calculated out of 100.